Crockery merchant Samuel E. Moore was born in Boston, came to New Orleans in 1834 and established his own business on Camp Street, in the American Sector, in 1840. He advertised himself as an “importer of crockery, china, and glassware,” selling supplies for planters, families, steamboats, and hotels in and outside of the city. His inventory of fine china, common crockery, cutlery, and glass included French porcelain by 1850.